FireUps(R)  provides online marketing services for granite fabricators. 
Our consumer website www.granitemakeover.com is designed to convert the worktop/countertop customer into a lead for your business by answering many of the questions the customer has during this purchasing process. We offer a kitchen designer to help the customer make color decisions, we offer the instant estimator to help them to generate a ballpark estimate, and we customize the galleries and the home pages to reflect your quality, service and value. Since these leads are exclusive to you and we have educated them on your products and services, this increases the quality of the information we collect and intern shortens the sale for you.
The key to our success: At the core of what we do is marketing – Our spark lead management system enables us to capture data on every lead we generate for you and present it to you. You have tracking features to track the lead through your pipeline and this gives us real-time return on investment(ROI). We use it to track the quality and the volume of leads we generate for you and you track the new workflow. We can even track leads generated by other sources like TV, radio and print. The Spark system helps you to maximize profits by tracking ROI from all your lead channels.
One last note. We also offer our applications for integration into your website. To install the kitchen designer, instant estimator, or our new social stone colors search feature into your website is a snap, its as easy as dropping a link on to your website and social media sites. By adding these applications to your websites this will not drive more traffic to your sites but they will help you to convert more of the traffic that you currently have.
Thank you for checking us out and I look forward to hearing from you.


FireUps® is the granite and natural stone installers source for instant exposure to local and national markets with strategically Targeted Online Marketing Campaigns and proven Web exposure. FireUps provides local online marketing services for the small to medium sized granite surface installers with a focus on the proven results that will increase your bottom line. Our teams expertise in direct to consumer marketing is second to none, and we want to share how we can help ensure your business is found by the pro-active customer who is searching for counter tops made from granite, stone, marble or other stone surfaces. Just the niche product or services you provide!

FireUps® will put your counter top product, installation service and surface remodeling company on the virtual map and generate a buzz that you could never have imagined. We focus on maximizing your return on investment through a clear understanding of your business objectives and by translating your value proposition to your customers! If you want to do more counter top installations tomorrow,
partner with FireUps® TODAY! 603 617 3877 OR 877 877 1916

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FireUps Countertop Marketing

Countertop Marketing and advertising services for custom countertop fabricators throughout the US and Canada. FireUps provide turn-key solutions for driving more customer's in your local market. Leverage our expertise and infrastructure we have built since 2008. Countertop Application, Lead Management, Order Management, Countertop SEO, SEM PPC and more. Partner with us and grow your custom stone shop. Our founder Paul Gallagher built this service from the ground up. Prior to 2008 the market for direct to consumer specialty countertops was small. Most customers would go to a kitchen design store for such a need. Combine the housing bubble bursting with new construction slowing and this created demand for direct to consumer custom countertop market. Fast forward to 2021 and demand skyrockets again due to so much money in the market and no where to go. That brings us to today; Inflated home values and high interest rates is putting pressure on the consumer to upgrade existing rather than "moving up". Throughout these years we have been marketing all over the US and tracking the trends from market to market. We work with our customers to track demand and sales volume to position the countertop fabrication shop for success.