DOMINATE YOUR LOCAL MARKET.
Top COUNTERTOP Marketing & Advertising Solutions!
Countertop Marketing is the practice of monitoring and measuring your sales funnel. Developing message, brand, traffic and message testing. Tracking all aspects of the funnel to be able to adjust message and react to changing market conditions to maximize your Return On Investment.
Averaging over $20,000,000 a year in retail countertop projects. Check out the live countertop estimate data which is only 11% of the lead volume we generate
Over 478,838 countertop customers served!
Let's Start driving more customers to your countertop store today!
Why you want to work with FireUps:
Network
We've built one of the strongest networks of local countertop fabricators in the country since 2008. Every new relationship strengthens the network and creates more opportunities for everyone involved.
Properties
Our portfolio of industry-focused websites and digital properties work together to capture traffic across a wide range of countertop and remodeling searches, creating greater visibility than a single website alone.
Experience
For nearly 20 years, we've been building, testing, and optimizing marketing campaigns exclusively for the countertop industry. That experience means fewer guesses, smarter decisions, and proven strategies.
Return on Investment
Everything we do is measured by results. We build marketing strategies around return on investment—not vanity metrics—so your budget is focused on generating profitable leads and long-term growth.
Low Barrier to Entry
Growing your business shouldn't require a massive upfront investment. Our solutions are designed to let you start small, prove the value, and scale as your business grows.
Speed to Market
Because we've already built the infrastructure, systems, and processes, we can launch your marketing quickly and efficiently—allowing you to start generating opportunities sooner.
🤝 Relationships
We continually develop strategic partnerships with trusted brands, suppliers, and industry resources that increase value for both your business and your customers.
✅ Results First
Our philosophy is simple: results come before branding. We focus on generating leads, increasing sales, and delivering measurable growth. As your business grows, your brand naturally becomes stronger.
That's just a few of the reasons that FireUps is the right Countertop Marketing partner for you!
Since 2008 marketing custom countertop businesses,
We have tested and tracked messaging, promotions, and performance through nearly every shift in market conditions.
We help you stay ahead of the market by tracking changes in real time and adapting your marketing to maximize profitability.
Our solutions use cutting-edge technology to increase engagement and convert more clicks into qualified leads—helping your business grow more efficiently and consistently.
Drive Engagement to a whole new level!
Add clear next steps to your website traffic, increase engagement with your audience, and convert more visitors using fresh, strategic calls-to-action across your website and social media.
Introducting ACTION-APPS
With 1 line of code your countertop website can come alive with Action-able content that can drive sales. Call tracking, Appointments, Estimator, Specials, Articles, Gallery, and more, everywhere all the time!
Add the Instant Countertops Estimator to your website and start converting more Click to Customers today!
Below is a daily snapshot of the last 30 days of estimate data. How many installs are you leaving on the table?
Are you ready?
How we market your countertop company
We first evaluate where you are at online, look at our solution options, look at your specific market, devise a plan/strategy, then we test and replicate success.
Evalutate Opportunity
We asses the situation and devise a plan to attack the market.
Test Market Strategy
Test the market with creative and its ability to drive buyers.
Response Tracking
Track Every Action and monitor sales pipeline to determine ROI targets
Repeat Success Test channels
Once we have success we then replate this success to other opportunities.
FireUps Local Marketing Solutions
We are a full service marketing agency with all the tools at our desposal to grow and track all your lead sources and marketing initiatives
Countertop Website Design
The middle of the funnel that supports lead conversions and tracking initiatives
Spark Lead Management
Realtime response & sales tracking applications providing ROI and conversion tracking
Creative Development
We help you design and manage your brand. Develop creative based on best practices and response across our network.
DOMINATE YOUR MARKET...
Expand into a NEW ONE.
let's talk about it!

#1 Countertop advertising & Marketing Agency Since 2008
DOMINATE YOUR MARKET: Local Countertop Advertising & Marketing Solutions!
Marketing countertops is all about tracking, measuring, and optimizing your sales funnel. From crafting compelling messages to testing branding, traffic, and campaigns, we monitor every aspect of your funnel. This lets you adjust messaging in real time and react to changing market conditions, maximizing your ROI.
With experience since 2008 in marketing custom countertop businesses, we know how to drive traffic, generate leads, and convert clicks into customers — helping your business stand out and dominate your local market.
ACTION Apps – Activate Customers on Any Page
That’s exactly why FireUps created ACTION Apps — a powerful collection of floating website tools designed to turn everyday website traffic into real customer activity.
cta appointments, who knew
Add a new call to action to your website today! Appointment. You set the schedule blackout dates and times. Your Customer pick.
Close More Deals with SparkIQ™
SparkIQ™ turns your lead data into real-time, actionable intelligence—so your team always knows exactly what to do next, not guess what might work.


