Category granite business advertising

2020 Countertop Marketing Strategy

With the recent events the way we operate our businesses will change. I have a platform that helps us track and react to market changes in real time. Grow your business even in a pandemic.

Here at a high level I will show you how I grow your business Right now.

Direct Response Marketing and Tracking is the key to success and how to know exactly what to do. 

  1. I create a micro website for your business. this website is designed to sell custom countertops to the retail customer.
  2. I then buy highly targeted , High purchase intent traffic from search engines
  3. I track response to ad copy for inclusion in the results to exceed guidelines
  4. I track website performance to manage audience
  5. I track lead conversion via call, text, or website form
  6. You track engagement with customer and lead conversion to sale.

No changes to your current website!

Results start in 2 days or less. Tracking Conversion and seeing ROI in less than 7 days

What this tell us is full circle exactly how the market is responding to our message and exactly what our customer acquisition costs are.

With this data we grow your business and define and refine your message.

We specialize in custom countertop Marketing of Quartz granite marble quartzite and more.
Since 2009 we have grown to more that 20,000,000 per year in retail custom countertop sales.

Ready to get to work?
Call 877 877 1916 or complete our form and we can start the market evaluation...
JOIN US TODAY

 

Countertop Marketing 2020

I would like to introduce myself. I am Paul Gallagher owner of Professional Remarketing Group, and the FireUps Local countertop marketing solution.
My focus is on direct response marketing and lead tracking to see ROI in real time. Since 2009 when i had my first countertop partner I have grown this service to providing over $20,000,000 per year in direct to consumer countertop sales nationwide.

"My denver partner would have closed 2 weeks ago based on the dip in activity. We quickly made and adjustment to message and bounced right back to solid response from the market. As we roll out into the coming weeks we will then be making more adjustments based on how far out the book out is as well as responding to any supply chain issues as they arise"

The key to our success...

...through this difficult time has been our ability to see and track response to programs and adjust perceived value to ensure that any customers in market are continuing to come to us. We track the click through the sale with our lead management tool. This enables us to make adjustments on the fly and respond to changing market conditions rapidly.

I specialize in direct to consumer marketing for the countertop space and have been honing this service since 2009.

I found when stock markets fumbled in 2008 a focus on investments in tangible items increases and we could be in good position to grow your direct to consumer sales. Investments in the home have the prescription of a stable return on investment so a tendency to put money into the home will increase. Especially if home sales and values slow or decline.


Many of your local competitors may not come back from this.

Especially if we see supply chain issues in the foreseeable future.  Access to slab yards and certain products could cause issues for some and make it difficult to provide service. We will look at your position and make adjustments to message and perceived value to tap into what the post 3/2020 customers looks like. Desperation could settle in and we could see wild changes in competition and strategies. This is where our ability to track and monitor success will be essential to navigating the next weeks months and years.

Key Employee Changes

  • You may find if you had to close that key employees could now not be available.
  • New Employees may be available from other businesses. This can strain your business or your competitions business. It is essential to be aware of this and react quickly to employee issues to continue to provide service.
  • Stepping up policies for sanitation for your facilities and for your interaction with people and their homes. This will be important in the short term for both your employees and for your customers.

Bailout monies

Get in line to get yours but from what I can tell this will cover payroll employees and operating expenses "without payback". Any other use of the money will have to be paid back with interest. That leaves owner operators without a bail out.

I will work with you to leverage what we will find as new competitive advantages
and help you adjust strategies in real time as businesses get back to work in the coming weeks.


Lets partner up and grow your countertop business!

877 877 1916

2020 Crisis Marketing

We have been doing well keeping the flow of customers to our partner shops around the US.

In some parts of the country local states forced business to stop operating and many others are at gatherings no more than 10 people.

We continue to meet demand and react to changing local situations on a case by case basis. Adjusting marketing strategies and boosting response in real time.

Surprising to say many of our partners have not skipped a beat and actually are continuing to manage and extend "book out" during this trying time.

As we get the go ahead to start operations again, in markets that closed, we will roll out new strategies somewhat in reverse to get countertop business started back up again.

New Countertop Business World

We formulated strategies to help with consumer interaction and policies to help increase consumer confidence when working with the countertop shop. The world will be different on the other side of this and we will need to show customers that we have taken procaustion to keep our customers and our partners safe.

Some examples:

  • take certain measures in your showroom for sanitization of surfaces. Document this so that the consumer can see that this work has been done
  • During interaction with customers home eg. templating & installation - wear mask and gloves whenever possible.

Many business are scheduled to roll backout in the first week of april.

If your operate a custom countertop company and would like to work with us to grow your business out of this crisis please give us a call. April will be a very busy month relaunching many existing partners and we will use the same principles and proven methods to bring your company on board.

 

Call us today 877 877 1916

 

 

#1 Local Granite Marketing Solution

granite countertops Local Website LI NY

If you want to be #1 Local Custom Countertops Company We have the solution.
For the Past 5 Years Neoland Has been in the #1 slot for "granite countertops Long Island"
We created the property for them, designed the basic logo and drove them to the top of search in the local market.
We connect the spark Lead management system to track the website performance and lead conversions.
The system is simple. Monitor the effectiveness of the website right down to the sale and the search engines reward us with a positive user experience and top placement based on our relevance to the consumer.

Bomb! #1 Position and staying power!

http://longislandny.granite-countertops.us/

Val Pak Print Ad Creative & Tracking

Traditional advertising tracking

For those clients that wish to advertise in some traditional advertising we will help you create and track your val pak advertising to ensure that you are getting the most out of your advertising dollars.
Creative is presented with a tracking phone number as well as a specific URL . All leads that are generated in through this source are then tracked in the Spark Lead management system where you then may track the lead through the sales. Only then will you know how well val-Pak advertising will work for your business.
We take the guess work out of marketing your business and provide turn-key granite marketing services for your business.

Val Pak Creative Examples:

CGW-ValPak-Ad-Print-Advertising-Back
CGW-ValPak-Ad-Print-Advertising-Front
 

Coverings 2015 in Orlando next week

Lloyd Baldwin our Richmond VA partner will be going to Coverings 2015 in Orlando next week. If you would like to speak with Lloyd he will be sporting the granite makeover gear.
Lloyd has been with us for over 3 years now. He represents his company Colonial Granite Works as well as GraniteMakeover.com. Lloyd will have a special card with him with a ode on it. When you sign up with FireUps with this code we will give you a special Upgrade of our services.
Thank You!

Granite Website Design, SEO Services - Start Marketing Today!

Granite Website Design: I want to bring you the local granite countertop customer!
See these actual results you can verify:
Granite Website design Keyword for search  engine                 |         
 Current Results                                  |                       
 URL
 
“Tampa Granite Countertops”            |
First Page on yahoo, google and bing |
“Granite Countertops SC”                     |
First Page on yahoo, google and bing  |
“Granite Countertops San Antonio” |
First Page on yahoo, google and bing  |
“Granite Countertops orlando”          |
First Pageon yahoo, google and bing  |
“Granite Countertops Salt Lake City”|
First Page on yahoo, and bing                |
“granite countertops phoenix az”      |
First Page on yahoo,google and bing  |
“granite countertops Austin”              |
First Page on yahoo,google(p2) and bing  |
“granite countertops los angeles ca” |
First Page on yahoo, and bing              |
“granite countertops philadelphia”  |
2nd Page on yahoo, and bing                 |
“granite countertops NH”                     |
First Page on yahoo and bing ,google(p2) |
Granite Website design Markets are exclusive by brand and I can only take one of fabricator in each market per brand URL.
Please contact us right away if you are interested in Granite Website design.
Granite Website Design

Granite Website Design


Granite Website Design

Granite Website Design


Granite Website Design

Granite Website Design


Granite Website Design

Granite Website Design

Why Our Website System Rocks:
·        It has tools proven to increase conversion to a sale
·        We rank on first page for local search terms
·        We actually markets your business.
·        It works with your current sales process.
·        We help you create a winning promotions based on our combined experience.
·        We track all actions and provide you with a tracking application to track your sales.
How long does it take to do Granite Website design?
·        We are seeing results on yahoo and bing in 2-4 weeks and google then picks it up shortly after. (results may vary)
Costs:
·        $199 Setup Fee
·        We rank your business in local organic search!
·        Your first 10 contacts are FREE!
·        Then pay only $199/month after the first 10 contacts
·        No contracts simply pay month to month.
Reply to this email or click the link below and we will get right to work!
WHO ARE WE?
·        We are granite marketing professionals.
·        We have been marketing granite countertops on the internet for 5 years.
·        We have generated over 12 million in sales for our customers in this time.
·        Find out more at www.FireUps.com
We look forward to working with you!
 
*RESULTS MAY VARY. Search engines change all the time. We put forth our best effort to provide you with top results. Some markets may have greater competition than others. The service is based on a month to month subsrciption model so you are not locked into a long term contract. We also recommend that you give us 3 months to solidify placement. Restrictions may apply, subject to change without notice.
 

FireUps® is the granite and natural stone installers source for instant exposure to local and national markets with strategically Targeted Online Marketing Campaigns and proven Web exposure. FireUps provides local online marketing services for the small to medium sized granite surface installers with a focus on the proven results that will increase your bottom line. Our teams expertise in direct to consumer marketing is second to none, and we want to share how we can help ensure your business is found by the pro-active customer who is searching for counter tops made from granite, stone, marble or other stone surfaces. Just the niche product or services you provide!
FireUps® will put your counter top product, installation service and surface remodeling company on the virtual map and generate a buzz that you could never have imagined. We focus on maximizing your return on investment through a clear understanding of your business objectives and by translating your value proposition to your customers! If you want to do more counter top installations tomorrow,
partner with FireUps® TODAY! 603 617 3877