For the countertop sales businesses the transition into summer can be a tough spot. If your not booked out 2 + weeks you can find your self looking for something to do.
The best thing to do is plan for these times of the year. Have a promotion that can give you the competitive edge leading up to the beginning of summer..

as you mouse over from month to month you will see a consistency in when the most searches for granite counter tops happen and when they don't. See how low decembers numbers are every year. The main reason for this is that expendable income priorities change. Less people in market looking for the product and service. The Expendable income changes to other items and kitchen renovations are less of a priority in these times.
With a little planning you can head of these slower times with changes in the perceived value. Adding a free sink or providing a special on certain materials.

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FireUps Countertop Marketing

Countertop Marketing and advertising services for custom countertop fabricators throughout the US and Canada. FireUps provide turn-key solutions for driving more customer's in your local market. Leverage our expertise and infrastructure we have built since 2008. Countertop Application, Lead Management, Order Management, Countertop SEO, SEM PPC and more. Partner with us and grow your custom stone shop. Our founder Paul Gallagher built this service from the ground up. Prior to 2008 the market for direct to consumer specialty countertops was small. Most customers would go to a kitchen design store for such a need. Combine the housing bubble bursting with new construction slowing and this created demand for direct to consumer custom countertop market. Fast forward to 2021 and demand skyrockets again due to so much money in the market and no where to go. That brings us to today; Inflated home values and high interest rates is putting pressure on the consumer to upgrade existing rather than "moving up". Throughout these years we have been marketing all over the US and tracking the trends from market to market. We work with our customers to track demand and sales volume to position the countertop fabrication shop for success.